1.0IPFoxy Bloghttps://www.ipfoxy.com/blog/sandyhttps://www.ipfoxy.com/blog/author/sandyrich600338<blockquote class="wp-embedded-content" data-secret="ElMTPbh2RS"><a href="https://www.ipfoxy.com/blog/ideas-inspiration/4801">GMV Max Cold Start Guide: How to Avoid Traffic Drops and Grow TikTok Shop Sales</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://www.ipfoxy.com/blog/ideas-inspiration/4801/embed#?secret=ElMTPbh2RS" width="600" height="338" title="《 GMV Max Cold Start Guide: How to Avoid Traffic Drops and Grow TikTok Shop Sales 》—IPFoxy Blog" data-secret="ElMTPbh2RS" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script> /*! This file is auto-generated */ !function(d,l){"use strict";l.querySelector&&d.addEventListener&&"undefined"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!/[^a-zA-Z0-9]/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),o=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),c=new RegExp("^https?:$","i"),i=0;i<o.length;i++)o[i].style.display="none";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute("style"),"height"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):"link"===t.message&&(r=new URL(s.getAttribute("src")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",function(){for(var e,t,s=l.querySelectorAll("iframe.wp-embedded-content"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute("data-secret"))||(t=Math.random().toString(36).substring(2,12),e.src+="#?secret="+t,e.setAttribute("data-secret",t)),e.contentWindow.postMessage({message:"ready",secret:t},"*")},!1)))}(window,document); //# sourceURL=https://www.ipfoxy.com/blog/wp-includes/js/wp-embed.min.js </script> https://www.ipfoxy.com/wp-content/uploads/2026/01/blog-ip-13-scaled.jpg25601536As a TikTok Shop beginner, you might encounter this problem: your ad campaign has just launched, but traffic drops, ROI fluctuates wildly, and new products barely gain traction. This is not the platform targeting you or limiting traffic; it is the GMV Max cold start mechanism at work.This article will help you quickly understand how GMV Max cold start works and guide beginners on how to prevent flow drops, accumulate traffic efficiently, and maximize the performance of your content and products.