8 Signs of TikTok Throttling: Solutions for Zero Views

As one of the most popular short video platforms in the world, TikTok has attracted a large number of creators and brands to create and market content. However, many creators have encountered a situation where the number of video views suddenly drops or even reaches zero. This usually means that TikTok's algorithm has limited the flow of your content. So, how do you identify the signal of flow limitation and take effective measures to restore exposure? Today, we will share 8 signals of TikTok flow limitation and provide targeted solutions to help you increase video views and interactions and get out of the dilemma of zero views.

I. Eight major signals of TikTok traffic restriction

1. The number of views dropped drastically

Phenomenon:

• An account with more than 10,000 daily views, and 3 consecutive videos with less than 500 views

• No organic traffic after 24 hours of video release

2. Search Blocking (Shadow Ban)

Phenomenon:

• Use precise keywords + tags to search, the first 100 results do not contain your own content

• Fans can find videos by @account name

Test Method:

You can open multiple backup accounts to search for "@your account name + video keywords" and compare the search result rankings of similar creators' videos.

3. The recommended flow disappears

Phenomenon:

•The video only appears on the fan's "Following" page

•Backend data shows that the “For You Page recommendation rate” is less than 1%

TikTok will conduct a "traffic pool test" for new videos. For example, the first wave: push to 100-500 basic users

(Limited flow accounts can skip this step directly, 0 recommendation)

4. Abnormal interaction data

Dangerous data:

•Like rate < 1% (normal account 2%-5%)

• Pay attention to the comments and see if there are any fans leaving messages like “Why can’t I see you?”

• Completion rate <20% (high-quality content is usually >50%)

5. Loss of functional permissions

Current limiting flag:

• Unable to open Creator Fund

• The live broadcast function is disabled. New accounts must have 1,000 followers and no violations within 30 days before they can start live broadcasting

(Even if the limited flow account meets the standard, it will be blocked by the system)

• Product link (TikTok Shop) failed to add

6. Account weight plummets

Diagnostic methods:

• Compare the CPM (revenue per thousand views) of similar accounts: limited traffic accounts are usually less than $0.1

• Check Creator Marketplace eligibility: Accounts with limited traffic cannot enter

7. Content review is delayed

Phenomenon:

• The video displays "Under Review" for a long time

• The number of views was suppressed after the review was passed

8. Stagnant/negative fan growth

Abnormal data:

•Natural follower increase rate < 0.1% (healthy accounts 0.5%-1%)

• Daily fan loss > 30% of new fans

II. How to achieve zero play?

1. Phase 1: 0-24 hours

(1) Use TikTok Analytics to check the “Content Health” score

(2) Content clearance:

Batch delete the following videos:

• Number of views < Number of fans × 10%

•Completion rate <20%

2. Second stage: 24-48 hours

(1) Equipment environment cleaning:

•Android users: Clear APP data + uninstall and reinstall

•iOS users: Reset Advertising Identifier (IDFA)

(2) Algorithm domestication:

• Publish a 15-second test video at a fixed time (e.g. local 20:00) for 3 consecutive days

•Content type: pure scenery/pets/life clips without oral broadcast (zero violation risk)

3. The third stage: 48-72 hours

(1) Tag strategy: 1 general tag that attracts widespread attention (such as #ViralVideo) + 2 precise tags that focus on specific user groups (such as #CatGroomingTips) + 1 long-tail tag that targets specific issues and accurately matches needs

(Like #HowToRemoveCatHairAtHome)

(2) Release time: refer to the release time of competitors’ hot products ± 1 hour

(3) Paid Boosting:

• Run a $5-10 Promote and select the “More Followers” objective

• Targeting settings: select only the lookalike audience of fans

In addition, you should also pay attention to IP issues. Your account may be affected by inconsistent positioning, using low-quality or "blacklisted" IPs, and frequently changing IPs, resulting in the account content not being played normally. You can use IPFoxy, which provides high-quality pure IP addresses. IP addresses around the world can be selected, which can effectively solve the TikTok zero playback caused by IP issues. You can choose static residential proxies or dynamic residential proxies. These IP types are closer to the real user network environment and can avoid being identified as abnormal by the platform.

III. Conclusion

By identifying these limiting signals and adjusting content creation, interaction strategies, and publishing frequency in a timely manner, you can effectively avoid limiting traffic, increase video exposure, and increase account activity. Thanks for watching!