TikTok Account Building Guide for 2024

Are you still worried about the low playback volume and slow fan growth of your TikTok account ? Do you want to know how to make your TikTok account stand out among many content creators through account maintenance strategies? If you have these questions, you might as well read this article, maybe you will have new ideas!

Ⅰ.The three major periods of Tiktok account maintenance

The early, middle and late stages of account maintenance correspond to different goals and strategies. The following are the specific practices for each stage:

1、Early stage : Starting

Goal: Tag the account

Strategy:

( 1 ) 1-3 days before

Simulate real users to watch videos : Watch at least one hour of officially recommended videos every day, and don’t swipe away too quickly after watching them. Don’t modify your user information for the next few days. In addition, it’s best to imitate the normal routine of foreign countries and watch videos every day.

Simulate real user interactions: interact with fellow bloggers who have a large number of fans, such as following, liking, commenting, and forwarding, so that the platform will recommend related types of videos to you later.

( 2 ) Days 4-6

Account settings: Complete personal information such as avatar, nickname, signature, etc., which should be relevant to your own positioning. Do not modify it casually after confirmation.

Post videos: Be careful not to copy other people's videos. You can deeply create your own videos. It is recommended to post 3-5 videos a day. Do not use advertisements or marketing language. When you first post, you can use large and popular tags such as #for you .

( 3 ) Day 7

Monitoring data: determine whether the account is healthy.

The first thing you can do is check the categories of the pushed videos to see if most of them are videos in your category.

The second one is to check whether your video has been played more than 300-500 times. If it has not reached that, it may be limited or not well exposed. You can post another original video or shoot with a popular video.

The third one can analyze key indicators such as video playback volume, like rate, comment rate, forwarding rate, and completion rate. For example, a like rate of more than 4% is generally considered a high-quality video, the passing line for comment rate is 0.4% , and the passing line for forwarding rate is 0.3% .

 

2、Medium term: content optimization and user interaction

Goal: Get accurate traffic

Strategy:

( 1 ) Disassemble the popular works: First, you can use popular music in your video or participate in the current popular TikTok challenges and trends to increase the exposure of the video. Second, you can start with the scene composition of the popular video. If you want to enter the live broadcast industry later, third, you can conceive the oral broadcast format of the popular live broadcast room.

( 2 ) Interact with fans: Increase video exposure and traffic

( 3 ) Pay attention to the publishing time: It should be combined with the local work and rest schedule and active time. It is recommended to publish videos at lunch, commuting, dinner and before going to bed every day.

( 4 ) Advertising: Utilize TikTok ’s advertising function to accurately locate the target user group, improve the conversion rate and sales effect of advertising, and push it to a larger traffic pool.

How to check whether the traffic delivery is accurate :

1. Check whether the user portrait deviates

2. Check the number of high-quality reviews

3. Use other accounts to search for your own account. If the recommended followers are also in the same track, it means that you have taken a small step towards success in maintaining your account.

 

3、Later stage: brand building and traffic monetization

Goal: Achieve stable conversions

Strategy:

( 1 ) Stable output: To continuously output high-quality videos and maintain stable updates

( 2 ) Continue to pay attention to hot topics: watch more, listen more, and participate more. Maintaining an account means trying to join in the fun.

Ⅱ.Things to note when maintaining a TikTok account

1. Stable environment: one account and one independent IP . Do not switch IP frequently during the account maintenance period . When the system detects abnormal IP changes or multiple accounts come from the same IP , your account will be detected by the TikTok platform as a security risk. This will not only fail to maintain the account, but may eventually lead to account blocking. It is recommended to use a static, clean IP. During the account maintenance period, I often use the professional IP proxy service provider IPFoxy, which can provide clean IP addresses worldwide. I can also choose dynamic or static proxy IPs according to my business needs, so that each of my TikTok accounts is equipped with an independent IP address to reduce the possibility of being blocked.

2. Content red lines must be observed : You must abide by the platform rules, do not involve any illegal content, and it is best not to have content with strong advertising content, otherwise the platform will treat it as marketing garbage and put your account in the "small black room". It is best to use soft advertising.

3. Water army operation: When collecting data for your own video, you can first look at other content of the same type and then watch your own video, and then like and collect it.

4. Streamline content: For short video users, your product or theme must appear in the first 3 seconds, otherwise users will quickly scroll away. In this way, videos with a low 3- second completion rate will not enter the next larger traffic pool and will be easily misjudged as low-quality videos by the system, affecting your traffic.

Ⅲ.Conclusion

Throughout the account maintenance process, it is key to always comply with platform rules and be sensitive to user needs ! By continuously optimizing content and increasing user engagement, your TikTok account will gradually accumulate influence and stand out in the fiercely competitive content market !