Shopee sellers are constantly working hard to optimize their stores for more exposure, but the sudden account ban makes all the previous efforts go to waste. Why are accounts blocked? What should we pay attention to to ensure the security of our accounts? This article will list the common reasons why Shopee local store accounts are blocked and provide specific solutions.
I. Common reasons for being blocked
1. Violation of platform policies and regulations
Shopee is very strict in reviewing violations. If you violate these regulations during operation, you may be warned by the platform or even have your account banned. This usually includes the following aspects:
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Listing counterfeit and substandard products (pirated/infringing products)
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False advertising or misleading descriptions (exaggerated efficacy/inconsistency between pictures and text)
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Abnormal product prices, such as false price comparisons (maliciously raising prices)
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Frequent operation behaviors (fake reviews/posting a large number of the same products)
2. Account abnormality
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Login anomalies: IP addresses that are not local, accurate, or frequently changed, or logging in from different devices or locations, may trigger Shopee’s security system, causing the account to be temporarily frozen or banned, especially IP addresses marked as high-risk areas by Shopee.
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Account association: Frequent switching between multiple stores or logging in simultaneously with the same identity information or IP address may be considered account association, especially for the purpose of circumventing penalties or using malicious means to increase traffic, and the account may be banned.
3. Store issues
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Low reviews: Stores with long-term low reviews, a large number of negative reviews, or a high frequency of returns and refunds without reasonable reasons will be considered risky stores.
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Abnormal activity: If a store is not in operation for a long time and no new products are launched, it is easy for the system to judge it as an inactive store, resulting in the closure of the store.
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Abuse of promotions: Malicious use of platform promotions, such as false discounts, will also be punished
II. How to avoid account blocking
1. Comply with platform rules
The basic requirement for operating on major platforms is to abide by the rules and not to test the red line of the rules. The following aspects need special attention:
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Product compliance: Make sure your products comply with Shopee’s product release policy and do not list counterfeit, infringing, or non-compliant products.
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Accurate description: Ensure that the product description is true and accurate, do not engage in false advertising, and avoid misunderstandings among consumers
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Transparent after-sales policy: Provide buyers with a clear return and exchange policy and ensure consistent implementation
2. Improve customer satisfaction
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Optimize customer service: respond to buyers' questions and complaints as promptly as possible, maintain good communication, and patiently solve buyers' problems
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Product quality control: ensure product quality and reduce negative reviews caused by quality issues
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Active stores: timely release of new products and promotional activities help retain customers and avoid being blocked due to low activity
3. Build a secure account environment
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Do not frequently operate your account, especially frequently switching login devices/IPs. Frequent operations can easily cause abnormalities.
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Matrix account players should pay attention to account environment anti-association to avoid account closure due to association between accounts
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The most important thing for local stores is to make the platform feel that the account is a real local user, so a real local residential IP is required. It is best to use a high-purity IP proxy to avoid using junk IPs that have been marked as abnormal. It is recommended to use IPFoxy proxy to help isolate the account environment and avoid account abnormalities during operation.
4. Avoid malicious competition
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Do not participate in malicious competition: such as false reporting, malicious negative reviews, etc. Shopee has a strict review mechanism, and such behavior will directly lead to account suspension
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Avoid fake transactions: Shopee can detect abnormal fake order behavior. Any seller who increases sales through fake transactions will face the risk of being blocked.
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Increase organic traffic through SEO optimization, advertising effectiveness, social media and promotions, rather than relying on unfair means
III.Conclusion
There are many reasons why Shopee was blocked, but as long as you pay attention to relevant operational details and abide by platform rules and operate in compliance, I believe the problem will be solved. I hope this article can help you. If you have any questions, please leave a message to discuss together!